Consumers affective and emotional responses to yogurt across different socio-economic status.

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The use of hedonic measures is not enough to characterize consumers? affective responses to food products and to discriminate among samples. Thus, understanding emotional responses to products can be useful in the product development process. Individual characteristics, such as socio-economic status SES, are expected to modulate emotional responses to food. The aim of the study was to investigate the influence of socio-economic status on consumers? liking and emotional responses to yogurts.
SLACA, 12. De 4 a 7 de Novembro de 2017. Ref. 71234.

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Ciências sensoriais e perfil do consumidor, Consumer, Emotion, income

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