Consumer's acceptance and purchase intent of lamb meat with edible coating at blind and informed conditions.

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Packaging affects physicochemical and sensory characteristics of meat. The use of edible coatings is an alternative to extend the shelf life of meat, but the consumer acceptance of this type of product is not widely investigated. In this study, lamb meat with chitosan edible coating was evaluated regarding consumers? acceptance and purchase intent in blind and with label information conditions.
August, 2-7, 2020. Virtual Experience.

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Lamb, Sensory analysis, Consumer behavior

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