Historical Evolution and Innovation of Supply of Rural Public Cultural Service in China

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Based on the analysis of main body, decision making and financing mode concerning the supply of public cultural services in rural areas, we divide historical evolution of rural public cultural services in China into three periods: (i) The period from the founding of New China to the period before "Cultural Revolution"; (ii) The period from "Cultural Revolution" to the period before the reform and opening-up; (iii) The period after the reform and opening-up. We analyze the defects in the supply of rural public cultural services in China: (i) Difference in the supply of public cultural services between urban and rural areas, caused by urban-rural "dual" structure; (ii) Insufficient supply of rural public cultural services, arising from unclear property rights and executive power of government at all levels; (iii) Structural imbalance in the supply of rural public cultural services, caused by top-down supply decision making mechanism; (iv) Single financing channels of rural public cultural services. From input, decision making, demand expression, financing and endogenous mechanism of supply of rural public cultural services, we put forward the recommendations for improving the supply of public cultural services in China.

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