Reframing Agribusiness: Moving from Farm to Market Centric

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dc.creatorEdwards, Mark R.
dc.creatorShultz, Clifford J., II
dc.date2017-04-01T19:18:54Z
dc.date.accessioned2026-07-09T05:07:56Z
dc.descriptionAgribusiness is moving from farm to market centric, where effective activities anticipate and respond to customers, markets, and the systems in which they function. This evolution requires a broader conceptualization and more accurate definition, to convey a more dynamic, systemic, and integrative discipline, which increasingly is committed to value creation and the sustainable orchestration of food, fiber, and renewable resources. We discuss the forces driving this shift to the market, offer a new and more representative definition of agribusiness, provide models to illustrate some of the most compelling trends, and articulate key elements and implications of those models.
dc.identifierOther:0738-8950
dc.identifierdoi:10.22004/ag.econ.59611
dc.identifierhttps://ageconsearch.umn.edu/record/59611/files/S05-04.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/59611
dc.identifier.urihttp://hdl.handle.net/123456789/559433
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/59611
dc.titleReframing Agribusiness: Moving from Farm to Market Centric
dc.typeText

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