PRICE REACTIONS AND ORGANIC PRICE PREMIUMS FOR PRIVATE LABEL AND BRANDED MILK

dc.creatorZhuang, Yan
dc.creatorDimitri, Carolyn
dc.creatorJaenicke, Edward C.
dc.date2017-04-01T15:13:43Z
dc.date.accessioned2026-07-09T05:48:09Z
dc.descriptionUsing Nielsen Homescan data set from 52 markets in the United States, this paper assesses the price interactions among the four fluid milk categories (organic private label, organic national brand, non-organic private label and non-organic national brand), how demographic variables and product properties in a market affect milk prices, and the impacts of private label and organic milk market shares on milk prices. We find several types of price competition exist among the four milk categories, including for example symmetric cooperative (non-organic private label vs. non-organic branded milk) and asymmetric dominant-fringe (both organic branded vs. organic private label and non-organic national brand vs. organic national brand. We also find that the organic premium for private label milk decreases with increases in the aggregate private label market share, but increases with increases in the aggregate organic market share. Alternatively, the organic price premium for national brand milk decreases with increases in both the private label share and the organic share.
dc.identifierdoi:10.22004/ag.econ.116388
dc.identifierhttps://ageconsearch.umn.edu/record/116388/files/1A-2_Zhuang_Dimitri_Jaenicke.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/116388
dc.identifier.urihttp://hdl.handle.net/123456789/568528
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/116388
dc.titlePRICE REACTIONS AND ORGANIC PRICE PREMIUMS FOR PRIVATE LABEL AND BRANDED MILK
dc.typeText

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