CONSUMER PREFERENCES AND WILLINGNESS TO PAY FOR FOOD LABELING: A DISCUSSION OF EMPIRICAL STUDIES

dc.creatorMcCluskey, Jill J.
dc.creatorLoureiro, Maria L.
dc.date2017-04-01T18:42:10Z
dc.date.accessioned2026-07-09T03:57:00Z
dc.descriptionWe discuss empirical research on consumer preferences and willingness to pay for several types of food quality or attribute labeling. The selected categories we include are eco-labels, GM food labels, U.S. state agricultural-product labels and European Protected Geographical Indication labels, BSE-tested-beef labels, and "Fair Trade" labels. We discuss generalizations that can be drawn from the studies as a group. Most importantly, we find that consumers must perceive high quality in order for the food product to command a premium. Furthermore, the perception of quality may sometimes differ across consumers.
dc.identifierdoi:10.22004/ag.econ.27051
dc.identifierhttps://ageconsearch.umn.edu/record/27051/files/34030095.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/27051
dc.identifier.urihttp://hdl.handle.net/123456789/542465
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/27051
dc.titleCONSUMER PREFERENCES AND WILLINGNESS TO PAY FOR FOOD LABELING: A DISCUSSION OF EMPIRICAL STUDIES
dc.typeText

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