OS ENTRAVES ORGANIZACIONAIS NO SETOR AGROINDUSTRIAL CITRÍCOLA DO ESTADO DE SÃO PAULO
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This work aims to present a diagnosis of the main institutional filters for the agroindustrial citriculture chain in São Paulo State. Many
of these filters are consolidated into hindrances for the orange business organization in the orange trade channels. These organizational
hindrances result from a field research carried out amongst 120 producers in Ribeirão Preto –SP area during the harvest periods ranging
from 2003-2004. The identification and analysis of those hindrances allow further advance for understanding the orange producers’
adaptation problems in the Brazilian agroindustrial citriculture organization.