Positioning Cotton in the Market for Quality: An Application of Market Segmentation for West Texas

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dc.creatorJung, Sangnyeol
dc.creatorLyford, Conrad P.
dc.date2017-04-01T19:38:32Z
dc.date.accessioned2026-07-09T04:24:25Z
dc.descriptionThis study provides guidance for cotton marketing efforts by determining major market segments with quality thresholds for West Texas. Given its present quality performance, great potential segments are from higher-end international segments with significant value-added. Moreover, the potential to serve these market segments is growing with improvements in production technology.
dc.identifierdoi:10.22004/ag.econ.34989
dc.identifierhttps://ageconsearch.umn.edu/record/34989/files/sp07ju02.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/34989
dc.identifier.urihttp://hdl.handle.net/123456789/549438
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/34989
dc.titlePositioning Cotton in the Market for Quality: An Application of Market Segmentation for West Texas
dc.typeText

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