Using Attribute Importance Rankings within Discrete Choice Experiments: an application to Valuing Bread Attributes.
| dc.creator | Balcombe, Kelvin George | |
| dc.creator | Bitzios, Michael | |
| dc.creator | Fraser, Iain | |
| dc.creator | Haddock-Fraser, Janet | |
| dc.date | 2017-04-01T17:03:39Z | |
| dc.date.accessioned | 2026-07-09T06:31:14Z | |
| dc.description | In this paper we present results from a Choice Experiment (CE) incorporating respondent debrie ng ranking information about attribute importance employing a modi ed Mixed Logit using Bayesian methods. Our results indicate that a CE debrie ng question that asks respondents to rank the importance of attributes, as opposed to simply indicating attendance or non-attendance, helps to explain the resulting choices. We also examine how mode of survey delivery (online and mail) impacts model performance and nd that our results are not substantively a¤ected by the mode of survey delivery. We conclude that the ranking data is a complementary source of information about respondent utility functions within CE. | |
| dc.identifier | doi:10.22004/ag.econ.134759 | |
| dc.identifier | https://ageconsearch.umn.edu/record/134759/files/Iain_Fraser_Balcombe%20et%20al%20AES%202012%20_Final_.pdf | |
| dc.identifier | http://ageconsearch.umn.edu/record/134759 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/577562 | |
| dc.language | eng | |
| dc.publisher | ||
| dc.source | http://ageconsearch.umn.edu/record/134759 | |
| dc.title | Using Attribute Importance Rankings within Discrete Choice Experiments: an application to Valuing Bread Attributes. | |
| dc.type | Text |