Poultry Supply Chains and Market Failures in Northern Viet Nam
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Our farm surveys as well as other research in Viet Nam indicate that poultry production is important for the incomes of the rural poor and it is important to recognize that the poor are involved in all stages of the poultry market chain, not just in production. Poultry market channels in northern Viet Nam might be generalized into two or three major avenues: in one small scale farmers produce local chicken and sell to nearby markets or to urban areas through informal channels. In another, medium and large farms sell through formal, regulated channels such as wholesale markets. In a few cases, large companies have built their own slaughterhouses, nearing complete vertical integration. These poultry markets are at a critical juncture. The newer, more formal marketing chains are considered to be easier to regulate, however, if smallholders and / or small-scale traders cannot market local chicken through these channels, they will continue using informal channels due to the high levels of d emand for the local type of chicken in Ha Noi.