Evaluation of the cross-organizational strategy on communicating FAO’s messages
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FAO ;
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The evaluation examined how FAO’s messages are shaped and disseminated through the printed press, radio and television, FAO’s Web sites, flagship “stateof- the-world” publications, World Food Day, the TeleFood Programme, FAO Goodwill Ambassadors, and National FAO Committees and Associations. Messages addressing a technical professional audience, including technical information products, were not covered as they fall under the heading of “information”.