Separate Decision-Making for Supermarket Leaders and Followers: The Case of Whether or Not to Offer Irradiated Ground Beef
| dc.creator | Jaenicke, Edward C. | |
| dc.creator | Chikasada, Mitsuko | |
| dc.date | 2017-04-01T13:58:04Z | |
| dc.date.accessioned | 2026-07-09T02:49:30Z | |
| dc.description | Using supermarket survey data that include a store’s adoption of a new fresh irradiated ground beef product, this paper investigates whether the adoption decision-making process differs depending on whether adoption would make the store a leader or a follower. We model the adoption decision in two ways that take the leader-follower decision into account. Our results show only limited differences in store attributes across groups classified as leaders, followers, or non-adopters. More significantly, however, the results show that store attributes such as proximity to competitors and store size, among others, play separate roles in the decision to lead or follow. | |
| dc.identifier | doi:10.22004/ag.econ.7066 | |
| dc.identifier | https://ageconsearch.umn.edu/record/7066/files/37030029.pdf | |
| dc.identifier | http://ageconsearch.umn.edu/record/7066 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/520790 | |
| dc.language | eng | |
| dc.publisher | ||
| dc.source | http://ageconsearch.umn.edu/record/7066 | |
| dc.title | Separate Decision-Making for Supermarket Leaders and Followers: The Case of Whether or Not to Offer Irradiated Ground Beef | |
| dc.type | Text |
