One little Lebanese cucumber is not going to break the bank: Price in the choice of fresh fruits and vegetables

dc.creatorOwen, Kate M.
dc.creatorGriffith, Garry R.
dc.creatorWright, Vic
dc.date2017-04-01T20:09:59Z
dc.date.accessioned2026-07-09T05:53:11Z
dc.descriptionThis paper reports on empirical research into individual consumer behaviour in the context of fresh fruit and vegetable purchases. The discussion draws on research results from two studies conducted around the actual shopping process. The findings suggest that consumers’ price response behaviour may not be consistent with that predicted by economic theory and that this could be significant at the aggregate level. The existence of ‘acceptable price ranges’ points to the presence of price thresholds within which consumers are relatively insensitive to price movements. Also of relevance is that the primary influence of the budget constraint may be at a broader level rather than at the level of choosing particular products.
dc.identifierdoi:10.22004/ag.econ.119147
dc.identifierhttps://ageconsearch.umn.edu/record/119147/files/1467-8489.00026.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/119147
dc.identifier.urihttp://hdl.handle.net/123456789/569598
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/119147
dc.titleOne little Lebanese cucumber is not going to break the bank: Price in the choice of fresh fruits and vegetables
dc.typeText

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