When Consumers Diet, Should Producers Care? An Examination of Low-Carb Dieting and U.S. Orange Juice Consumption
| dc.creator | Love, Leigh Ann | |
| dc.creator | Sterns, James A. | |
| dc.creator | Spreen, Thomas H. | |
| dc.creator | Wysocki, Allen F. | |
| dc.date | 2017-04-01T19:34:05Z | |
| dc.date.accessioned | 2026-07-09T02:49:29Z | |
| dc.description | From 2000 through 2004, per-capita orange juice purchases decreased by 12.3 percent in the United States, while the popularity and media coverage of low-carbohydrate dieting exploded. Content analysis was used to count selected newspaper articles topically related to low-carbohydrate dieting, the Atkins diet, and the South Beach diet. These data were included in a national orange juice demand model, where purchase data served as the independent variable and proxy for consumer demand of orange juice. Results indicate that media coverage of low-carbohydrate diets and dieting was negatively and significantly related to demand for orange juice in the United States. | |
| dc.identifier | doi:10.22004/ag.econ.7062 | |
| dc.identifier | https://ageconsearch.umn.edu/record/7062/files/37030068.pdf | |
| dc.identifier | http://ageconsearch.umn.edu/record/7062 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/520786 | |
| dc.language | eng | |
| dc.publisher | ||
| dc.source | http://ageconsearch.umn.edu/record/7062 | |
| dc.title | When Consumers Diet, Should Producers Care? An Examination of Low-Carb Dieting and U.S. Orange Juice Consumption | |
| dc.type | Text |