Hispanic Consumer's Preferences for Genetically Modified Ethnic Produce: An Econometric Analysis

dc.creatorGovindasamy, Ramu
dc.creatorPuduri, Venkata S.
dc.date2017-04-01T17:56:14Z
dc.date.accessioned2026-07-09T05:30:16Z
dc.descriptionThis study predicts Hispanic consumer’s willingness to buy genetically modified (GM) ethnic produce. Specifically, this paper analyzes the effects of Hispanic consumers’ socio-economic characteristics and their expressed value judgments on their willingness to buy genetically modified ethnic produce using an ordered probit model. An ordered probit model framework is used and the dependent variable is defined with three possible answers which include willing, indifferent, and less willing to buy genetically modified ethnic produce. The results from the analysis can be used by GM produce growers and marketers to target consumers.
dc.identifierdoi:10.22004/ag.econ.99754
dc.identifierhttps://ageconsearch.umn.edu/record/99754/files/Hispanic%20pg%2039-51.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/99754
dc.identifier.urihttp://hdl.handle.net/123456789/564558
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/99754
dc.titleHispanic Consumer's Preferences for Genetically Modified Ethnic Produce: An Econometric Analysis
dc.typeText

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