An institutional analysis of the Guyana marketing corporation
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IICA
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80 páginas.
This document reports the findings of a diagnostic study carried out on the Guyana marketing corporation. The decision to carry out this study arose out of the IICA/Ministry of Agriculture interaction on agricultural marketing problems and more particularly the need to strengthen the government marketing agency as an institution.
This document reports the findings of a diagnostic study carried out on the Guyana marketing corporation. The decision to carry out this study arose out of the IICA/Ministry of Agriculture interaction on agricultural marketing problems and more particularly the need to strengthen the government marketing agency as an institution.
Palabras clave
Mercadeo, Análisis, Guyana, Caribe, Representación Guyana