Common labelling and producer organisations: a transaction cost economics approach
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In agricultural and food sectors, actors frequently develop collective quality signs. The objective of this article is to
propose an analytical framework of collective quality signs seen as specific asset which property is shared. Using the
transaction-cost economics approach, we study the determinants of organisational choices of producers using
common quality signs. We put in evidence the importance of contractual hazards in the choice of governance
structures. Then we study the various mechanisms that constitute the governance of common quality signs.