FEASIBILITY OF PACKAGING POTATOES IN INSTITUTIONAL SIZE RETORT POUCHES
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Packaging potatoes in institutional size retort pouches is analyzed as a possible market outlet for Michigan potatoes. A two-pronged research approach involves estimation of unit costs of retort pouch potato products (RPP) and an assessment of the market potential for RPP in the food service industry. Break-even costs for a six-pound pouch is estimated to be $2.62 (44¢ per pound), which translates to a likely price disadvantage relative to competing products. Food service operators expressed general satisfaction with existing potato products and will not readily switch to use of retort pouch potato products.