Firm heterogeneity in food safety provision: Evidence from aflatoxin tests in Kenya

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dc.creatorMoser, Christine
dc.creatorHoffmann, Vivian
dc.creatorOrdonez, Romina
dc.date2014
dc.date2024-08-01T02:49:19Z
dc.date2024-08-01T02:49:19Z
dc.date.accessioned2026-06-27T15:07:04Z
dc.descriptionHow can food safety be provided in the absence of regulatory enforcement? What can explain heterogeneous responses to unenforced regulation across firms when certain food safety characteristics are unobservable to the consumer? Using data from over 900 maize flour samples representing 23 distinct brands in eastern and central Kenya, this paper explores the relationship between price, brand and aflatoxin contamination. Aflatoxin is a toxin common in maize, groundnuts and other crops around the world and, while it is unobservable to the consumer, it may be correlated with other quality characteristics. We find a strong negative correlation between price and contamination rates, which is consistent with certain brands investing more in quality to avoid loss of reputational capital.
dc.formatapplication/pdf
dc.identifierhttps://hdl.handle.net/10568/149389
dc.identifier.urihttp://hdl.handle.net/123456789/95052
dc.languageen
dc.publisherAgricultural and Applied Economics Association
dc.rightsOpen Access
dc.sourceMoser, Christine; Hoffmann, Vivian; and Ordonez, Romina. 2014. Firm heterogeneity in food safety provision: Evidence from aflatoxin tests in Kenya. Selected Paper prepared for presentation at the Agricultural & Applied Economics Association’s 2014 AAEA Annual Meeting, Minneapolis, Minnesota, July 27-29, 2014. Milwaukee, WI, USA: Agricultural and Applied Economics Association (AAEA). https://purl.umn.edu/170588
dc.subjectbrand capital
dc.subjectmaize
dc.subjectfood safety
dc.subjectaflatoxins
dc.subjectmarkets
dc.titleFirm heterogeneity in food safety provision: Evidence from aflatoxin tests in Kenya
dc.typeConference Paper

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Instituto Internacional de Investigación sobre Políticas Alimentarias (IFPRI)