ADVERTISING, STRUCTURAL CHANGE, AND U.S. NON-ALCOHOLIC BEVERAGE DEMAND

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dc.creatorXiao, Hui
dc.creatorKinnucan, Henry W.
dc.creatorKaiser, Harry M.
dc.date2017-04-01T16:24:27Z
dc.date.accessioned2026-07-09T03:33:20Z
dc.descriptionThe dominant trend in U.S. non-alcoholic consumption over the past two decades has been a steady increase in soft-drink consumption, largely at the expense of milk and coffee and tea consumption. Our analysis suggests that the primary factors affecting this is that the price, advertising, and demographic elasticities estimated from the Rotterdam model are much smaller than the adjusted trend coefficients and the expenditure elasticities.
dc.identifierdoi:10.22004/ag.econ.20885
dc.identifierhttps://ageconsearch.umn.edu/record/20885/files/spxiao01.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/20885
dc.identifier.urihttp://hdl.handle.net/123456789/535015
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/20885
dc.titleADVERTISING, STRUCTURAL CHANGE, AND U.S. NON-ALCOHOLIC BEVERAGE DEMAND
dc.typeText

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