Consumer Willingness to Pay for Irradiated Beef

dc.creator	Nayga, Rodolfo M., Jr.
dc.creator	Poghosyan, Arsen
dc.creator	Nichols, John P.
dc.date	2017-04-01T13:44:54Z
dc.date.accessioned	2026-07-09T03:48:59Z
dc.description	This study examines consumer willingness to pay for irradiated beef products. About 58 percent of the respondents are willing to pay a premium for irradiated beef. An ordered probit with sample selection model was estimated. Standard errors of the marginal effects of the ordered probit model were estimated using the bootstrap method. Our findings suggest that females and those who think that improper handling contributes to food poisoning are more likely to pay a premium of 50 cents per pound of irradiated beef than others. Those who trust the irradiation technology are also more likely to pay a premium of between 5 to 25 cents per pound for irradiated beef. Supply chain implications are discussed.
dc.identifier	doi:10.22004/ag.econ.24895
dc.identifier	https://ageconsearch.umn.edu/record/24895/files/cp02na25.pdf
dc.identifier	http://ageconsearch.umn.edu/record/24895
dc.identifier.uri	http://hdl.handle.net/123456789/540317
dc.language	eng
dc.publisher
dc.source	http://ageconsearch.umn.edu/record/24895
dc.title	Consumer Willingness to Pay for Irradiated Beef
dc.type	Text

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