Using Farm-Level Data to Improve Marketing and Planning: An Illustration with Live Hogs

dc.creatorSanders, Dwight
dc.creatorApgar, Gary
dc.creatorManfredo, Mark R.
dc.date2017-04-01T14:16:58Z
dc.date.accessioned2026-07-09T08:40:27Z
dc.descriptionActual live hog sales data from the Swine Center at Southern Illinois University at Carbondale are used to examine marketing practices and develop a forecasting and budgeting tool. The data show that carcassbased hog sales receive a price premium of $4.35 per live hundredweight. Likewise, hogs marketed at the optimal live weight, 244 pounds, receive a $0.26 per hundredweight premium. The data are also used to develop a futures-based hedging and forecasting model. Price forecasts are used to generate revenue estimates to assist with business planning. The results demonstrate a number of ways producers and agribusinesses can use sales data to improve their marketing and business planning.
dc.identifierdoi:10.22004/ag.econ.190711
dc.identifierhttps://ageconsearch.umn.edu/record/190711/files/228.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/190711
dc.identifier.urihttp://hdl.handle.net/123456789/601437
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/190711
dc.titleUsing Farm-Level Data to Improve Marketing and Planning: An Illustration with Live Hogs
dc.typeText

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