Consumer Premiums for Environmentally Friendly Grass-Fed and Organic Milk in the Southeast

dc.creatorWong, Jonathan
dc.creatorRaghunathan, Uthra
dc.creatorEscalante, Cesar L.
dc.creatorWolfe, Kent
dc.date2017-04-01T17:58:19Z
dc.date.accessioned2026-07-09T06:24:23Z
dc.descriptionThis paper examines determinants of consumers’ willingness to pay a premium for grass-fed and organic dairy by using survey data collected from several south-eastern states. Ordered and Heckman probit regression techniques were used to identify the significance of consumer characteristics on their willingness to pay separate and comparative premiums, respectively, for the two milk product alternatives. The results indicate that while gender and household income are significant determinants of price premiums for both organic and grass-fed dairy products, only household income is positively significant in the Heckman selection estimation.
dc.identifierdoi:10.22004/ag.econ.131325
dc.identifierhttps://ageconsearch.umn.edu/record/131325/files/JAB_Spr2010__06.pdf
dc.identifierhttp://ageconsearch.umn.edu/record/131325
dc.identifier.urihttp://hdl.handle.net/123456789/576169
dc.languageeng
dc.publisher
dc.sourcehttp://ageconsearch.umn.edu/record/131325
dc.titleConsumer Premiums for Environmentally Friendly Grass-Fed and Organic Milk in the Southeast
dc.typeText

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