Who are the CSA Consumers and how to Promote CSA to more Consumers?
| dc.creator | Vassalos, Michael | |
| dc.creator | Gao, Zhifeng | |
| dc.creator | Zhang, Lisha | |
| dc.date | 2017-04-01T16:47:59Z | |
| dc.date.accessioned | 2026-07-09T10:32:50Z | |
| dc.description | Data from a national online survey, in conjunction with a probit and an ordered probit formulations are utilized to investigate the impact of: i) demographic characteristics, ii) lifestyle preferences, and iii) different information outlets, on the probability that a consumer is a CSA member, or, considers joining a CSA arrangement. The results indicate that while demographic characteristics do not affect the probability that a consumer is currently a CSA member, they have a statistically significant impact on the probability that a responder will join a CSA arrangement in the future. Lifestyle preferences had a statistically significant impact on both the probability that: i) a consumer is currently a CSA member and/or ii) is considering to join a CSA in the future. From the information outlets examined only word of mouth and online sources influence the probability that a consumer will join a CSA in the future. These findings may have important implications regarding the marketing strategies employed by CSA farm managers | |
| dc.identifier | doi:10.22004/ag.econ.235872 | |
| dc.identifier | https://ageconsearch.umn.edu/record/235872/files/AAEA%202016%20CSA.pdf | |
| dc.identifier | http://ageconsearch.umn.edu/record/235872 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/619769 | |
| dc.language | eng | |
| dc.publisher | ||
| dc.source | http://ageconsearch.umn.edu/record/235872 | |
| dc.title | Who are the CSA Consumers and how to Promote CSA to more Consumers? | |
| dc.type | Text |