A Juicy Story - Using the Pull Factor to Build an Agricultural Supply Chain

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dc.creatorJohnson, Ebbe
dc.date2012-08-13T12:33:48Z
dc.date2012-08-13T12:33:48Z
dc.date2007-08
dc.date.accessioned2026-07-01T00:37:11Z
dc.descriptionIn parallel with International Finance Corporation's (IFC's) investment in the Sandora juice company in Ukraine, IFC implemented an advisory project to help build Sandora's supply chain. The project's broader objective was to improve market access and long-term sustainability for vegetable farmers working in the Mykolaiv region of Ukraine. A number of factors contributed to the success of the advisory work. First, in this project, the presence of Sandora was a key motivating factor for quality improvements at supplier farms: farmers saw the immediate benefits of innovation and enhanced yields in increased sales to Sandora. Secondly, IFC structured the supply chain project not only to provide advice to farmers, but also to work with local banks in order to improve farmers' access to finance. Lastly, IFC carefully chose a few pilot farms for the detailed work, while a significant outreach component was introduced to ensure that the project's advice reached a wide range of farms in the region.
dc.formatapplication/pdf
dc.formattext/plain
dc.identifierhttp://documents.worldbank.org/curated/en/2007/08/9957882/juicy-story-using-pull-factor-build-agricultural-supply-chain
dc.identifierhttps://hdl.handle.net/10986/10646
dc.identifierhttps://doi.org/10.1596/10646
dc.identifier.urihttp://hdl.handle.net/123456789/407505
dc.languageEnglish
dc.publisherWorld Bank, Washington, DC
dc.relationIFC Smart Lessons Brief
dc.rightsCC BY 3.0 IGO
dc.rightshttp://creativecommons.org/licenses/by/3.0/igo/
dc.rightsWorld Bank
dc.subjectACCESS TO CREDIT
dc.subjectACCESS TO FINANCE
dc.subjectACCESS TO FINANCING
dc.subjectADVISORY SERVICES
dc.subjectADVISORY WORK
dc.subjectAGRIBUSINESS
dc.subjectAGRICULTURE
dc.subjectAGRICULTURE BANKS
dc.subjectBANK CREDITS
dc.subjectBANKS
dc.subjectBUSINESS INFORMATION
dc.subjectBUSINESS OPPORTUNITY
dc.subjectCONSUMER CREDIT
dc.subjectCREDIBILITY
dc.subjectCREDIT OFFICERS
dc.subjectDOMESTIC MARKET
dc.subjectENTREPRENEURS
dc.subjectFARM
dc.subjectFARMERS
dc.subjectFARMS
dc.subjectFINANCIAL INSTITUTIONS
dc.subjectINNOVATION
dc.subjectINSURANCE
dc.subjectINSURANCE COMPANIES
dc.subjectINTERNATIONAL MARKETS
dc.subjectLACK OF ACCESS
dc.subjectLOAN
dc.subjectLOCAL BANKS
dc.subjectLOCAL FINANCIAL INSTITUTIONS
dc.subjectLOCAL GOVERNMENT
dc.subjectLONG-TERM SUSTAINABILITY
dc.subjectMARKET ACCESS
dc.subjectMARKET CONDITIONS
dc.subjectNEW MARKETS
dc.subjectOUTREACH
dc.subjectPARTNER BANK
dc.subjectPILOT FARMS
dc.subjectPRIVATE ENTERPRISE
dc.subjectRETURNS
dc.subjectSALES
dc.subjectSEED
dc.subjectSEED COMPANIES
dc.subjectSEEDS
dc.subjectSTATE SUPPORT
dc.subjectSUPPLIER
dc.subjectSUPPLIERS
dc.subjectSUPPLY CHAIN
dc.subjectSUPPLY CHAINS
dc.subjectTOMATOES
dc.subjectTRANSPARENCY
dc.subjectUNION
dc.subjectVEGETABLE PROCESSING
dc.subjectVEGETABLES
dc.subjectYIELDS
dc.titleA Juicy Story - Using the Pull Factor to Build an Agricultural Supply Chain

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