An Economic Analysis of Fresh Fruit and Vegetable Consumption: Implications for Overweight and Obesity among Higher- and Lower-Income Consumers
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This paper examines the purchasing behavior of higher- and lower-income consumers for fresh fruit and vegetables. Lower-income consumers are shown to have higher own-price elasticities for most sub-categories of produce and to pay lower per unit prices for all but two sub-categories. Results suggest that lower-income consumers are purchasing lower-quality commodities and their incomes constrain their ability to increase consumption to reach a more healthy and nutritious diet.