2026-06-27http://hdl.handle.net/123456789/62323Efforts by conservation scientists to draw public attention to the biodiversity crisis are increasingly met with denialist rhetoric. A summary of some of the methods used by denialists to undermine scientific evidence on biodiversity loss, and outline pathways forward for the scientific community to counter misinformation are outlined.application/pdfOpen Accessbiodiversitybiodiversity conservationspecies extinctioncommunicationpublic educationenvironmental protectionBiodiversity scientists must fight the creeping rise of extinction denialJournal Article